How do you communicate with your email list?
Do you send them…
- excerpts from blog posts that link back to your website?
- announcements about upcoming products, programs or services?
- promotional emails from your affiliates?
- ...
Think of any personal brand you know.
How about Oprah Winfrey, Ellen DeGeneres or Lady Gaga just to give you a few ideas.
These are all powerful, influential women, who many people know, trust and love. And one thing they all have in common is...
There are thousands of solopreneurs out there trying to make their messages heard. The hard truth is that only a small percentage actually succeed, while the majority get lost in the noise.
If you want to be the brand that stands out, attracts...
If you can only do ONE thing to improve your visual brand, it should be professional head shots. Professional headshots can make the difference between you being perceived as lacking credibility, to being THE person who your ideal...
It’s easy to feel overwhelmed with everything there is to do to build your business. Especially when you’re just starting out.
And it’s true – there can be a lot to do. But one thing I’ve learned throughout...
Have you fallen for any of the following branding myths?
If you’re anything like me (I’ve fallen for almost all of these myths to some degree at certain points in my business), then I’m going to guess that you’re under the...
HOW TO KNOW WHEN IT’S TIME TO HIRE YOUR FIRST VIRTUAL ASSISTANT
When I hired my first virtual assistant I doubled my income from the previous year. Not to say that this was the only factor in my income boost, but it was a BIG reason.
With my...
SHOULD PROSPECTIVE CLIENTS HAVE TO COMMIT BEFORE THEY LEAVE THE DISCOVERY SESSION?
“You must force potential clients to commit to your program before they leave the discovery session…otherwise you will lose them forever.”
If...
