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Have you fallen for any of the following branding myths?

If you’re anything like me (I’ve fallen for almost all of these myths to some degree at certain points in my business), then I’m going to guess that you’re under the influence of at least one of these myths right...

HOW TO KNOW WHEN IT’S TIME TO HIRE YOUR FIRST VIRTUAL ASSISTANT

When I hired my first virtual assistant I doubled my income from the previous year. Not to say that this was the only factor in my income boost, but it was a BIG reason.

With my virtual assistant’s support I was able to...

SHOULD PROSPECTIVE CLIENTS HAVE TO COMMIT BEFORE THEY LEAVE THE DISCOVERY SESSION?

“You must force potential clients to commit to your program before they leave the discovery session…otherwise you will lose them forever.”

If you’ve been in the coaching industry for any...

Are you a coach or other service-based biz owner who sells your services by the session?

Are you fed up with chasing your clients to get paid?

Are you sick of having to track down your clients to book their next session?

If you haven’t transitioned yet to offering programs/packages instead...

Instagram is my favorite social media platform. I love its visual focus, which allows me to represent my brand personality at a glance through images.

I also love the results it delivers for my business. For example, in the last few weeks, I’ve attracted 2 VIP Intensive clients and 1...

This month, I’ve had the pleasure of working with an incredible young woman named Gianna.

At 20 years old, she’s my youngest client yet, but I must say…she’s one of the most dedicated, resourceful, and responsible people I’ve ever worked with. She’s stole a...

When I started my coaching business at age 24 (but looked 16), my biggest concern was that no one would take me seriously.

Today, at 32, 65 year-old women sit in my office and share that they aspire to be more like me. That they are drawn to me because I am dynamic, well-spoken,...

Referrals. We all want them, but referrals must be earned.

Referrals come once you’ve gained traction by working with clients who love you, and once you’ve put your brand out there in a super clear way; making it obvious who people should send your way.

I...

Let me break this to you gently: people don’t care about what you do…until they understand how what you do can help them solve a problem they find themselves in or reach a goal that they really want to achieve.

Obviously, to clearly communicate the benefits of your service, you must...

SPEAKING IN FRONT OF THE RIGHT AUDIENCES (FILLED WITH YOUR IDEAL CLIENTS) IS ONE OF THE BEST WAYS TO BUILD YOUR BRAND AWARENESS AND ATTRACT NEW CLIENTS.

It’s such a powerful marketing method because it instantly gives potential clients a tangible experience of you, which helps them get to...